Your car is a continuous engine. Sooner or later, it
will need repairs to maintain and run it. Although you can do it yourself in a
number of situations, most of us prefer to take our car to a mechanic. Of
course, you must first find a good one.
You can open a telephone directory or do an online
search and find many car mechanics in your area. The problem is finding out who
is good and who is not. There are no easy answers, but there are steps you can
take that will reduce the risk of getting a bad mechanic or someone who will
rip you off.
The car is unique. Every brand has an oddity. This is
why it is best to find a mechanic that works on your specific brand. If you
have BWM, look for Beemer mechanics. If you own a Chevy, then don’t take it to
a Beemer mechanic. Mechanics who work on certain car brands know the ins and
outs of that car, which tends to produce better improvements for your car.
Unless you drive a Ferrari or Lamborghini, you might
know someone else who drives the same car that you do. Ask people of this type
that they use for their repairs. People are generally wary of mechanics, so it
will be easy to recognize good mechanics because the person will be full of
good things to say.
Get it in writing
Honesty is a sign of good mechanics. Giving written
quotes is a sign of honesty in the car repair industry. If the prospective
mechanic you are talking to will not give you a written estimate, you will have
to leave the store without looking back.
You recently opened a limousine rental service
targeted at tourists and others who want to enjoy a ride driven by a luxury
driver at a special event. Your biggest problem is that business jumps at
certain times of the year (college graduation, wedding season, etc.) and
experiences pauses throughout the year.
This strategy will help you stabilize your business
throughout the year and keep money coming in even during traditional slowdown
Who is your customer
Be it college graduation, prom night, wedding day, or
travel day, your customers are usually luxury seekers. He prefers to go around
in style, but is only able to do it on special occasions. To overcome this, you
must focus on customers who can afford to pay for limousine rent every day.
Therefore your target profile must be a large corporate company that has a head
office around your service. This way you can ensure business throughout the
year by becoming the vendor of choice for the company’s board of directors and
other staff entitled to luxury cars.
What is the best thing you can
do for that customer?
Corporate offices expect the best in terms of service
from their vendors and are willing to pay a little extra to get it. Offer a
special car and driver for each company that signs an annual contract. Offering
added value benefits to retain these customers by guaranteeing them additional
cars within the one hour notification period and so on.
How will you do it?
Make sure you have a new large enough limousine and
professional driver. If needed, you can enter sub-contracts with other
limousine rental services around you to cover excess demand. Create a database
of all offices within a specified radius of your rental office.